Resources for Small Business Owners

Here are some top resources to help you with your business marketing. 

ARTICLES

 

Google Drive - How to Store Files 

You can store your files securely and open or edit them from any device using Google Drive.

LinkedIn - How to Use LinkedIn to Find Clients

With a complete, professional looking profile and a daily LinkedIn lead generation plan in hand, in as little as 15 minutes a day (depending on your industry and goals), you could begin to fill your sales funnel with your ideal clients.

PayPal - Using PayPal to Send Invoices

Paperwork isn’t exactly the most glamorous part of owning a business. Yet, sending out and tracking invoices is essential to making sure that you get paid promptly and that your clients are satisfied with your service.

Trello - 20 Creative Ways to Use Trello to Organize Your Life

Trello is a terrific tool for project management and task management. The visual Kanban boards are flexible, shareable, and let you pack a ton of detail into each card. But Trello isn't just for work. You can use it to organize just about anything, perhaps your entire life.

BOOKS 

 

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim and Renée Mauborgne

Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating “blue oceans”―untapped new market spaces ripe for growth. Blue Ocean Strategy presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans.

Crushing YouTube: How to Start a YouTube Channel, Launch Your YouTube Business and Make Money Paperback by Joseph Hogue 

The keys to growing a YouTube channel that took me from zero to 75,000 subscribers in 18 months. If you’re serious about starting a YouTube business and want to make money on YouTube, I can show you the way. I’ve doubled my monthly income by creating a YouTube channel. 

Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World by Gary Vaynerchuk

Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It’s not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices—content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr.

The War of Art by Steven Pressfield

A succinct, engaging, and practical guide for succeeding in any creative sphere, The War of Art is nothing less than Sun-Tzu for the soul. What keeps so many of us from doing what we long to do? Why is there a naysayer within? How can we avoid the roadblocks of any creative endeavor—be it starting up a dream business venture, writing a novel, or painting a masterpiece? Bestselling novelist Steven Pressfield identifies the enemy that every one of us must face, outlines a battle plan to conquer this internal foe, then pinpoints just how to achieve the greatest success.

COURSES 

 

B-School - Marie Forleo

B‑School is an 8 week, interactive video-based training program that teaches smart, effective online marketing strategies to business owners who want more sales and more impact from their online presence. Whether you’re brand new to business or established and ready to grow, B‑School will challenge you to execute at your highest level. It’s designed to turn your business into a force for good that fuels higher profits and your higher purpose.

Elite Blog Academy - Ruth Soukup

The framework we teach at Elite Blog Academy starts by helping you develop a relationship with your readers.  And while this does take an investment of time, it doesn’t take a lot of cash.  In fact, it’s almost risk free.  Because if your message isn’t resonating, you can refine it until it does.

LinkedIn Learning - Formerly known as Lynda.com

Learn business, creative, and technology skills to achieve your personal and professional goals. Join LinkedIn Learning today to get access to thousands of courses online. 

SERVICES 

 

AWeber - Powerfully-Simple Small Business Email Marketing Solutions

We design our email marketing tools and expert support with one goal in mind — your success. Powerfully-simple features let you concentrate on your business — not marketing technology.

Fiverr - Freelance Services for your Business

Fiverr is the world’s largest marketplace for digital services. Fiverr enables you to browse the selection of freelancers offering services, and to place orders in just one click. A service offered on Fiverr is called a Gig. 

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ezTalks - Video Conferencing

ezTalks is a cloud-based video conferencing system that offers SMBs & large enterprises a single platform from which to communicate and collaborate online. With its free plan, you can host up to 100-participant online meetings. With its pro plan, you can host up to 500-participant online meetings, while with its enterprise plan, you can host up to 10,000-participant online meetings.

TEMPLATES

 

Business Forms & Templates

Get instant access to hundreds of business forms, templates, and contracts online today. Find documents for almost every kind of business such as purchase orders, partnership agreements, loan agreements, applications, and bill of sale. 

PayPal - Invoice Template

Create a simple, professional invoice with our basic invoice template. In a few steps, you’ll add your company’s logo and contact information, list the services or products you provided, choose how you want to bill, and even set up partial payments or give your customer the option to tip.

SOP's - 7 Standard Operating Procedure Examples for Small Business

Having standard operating procedure templates, guides, and forms hammered out before you get new team members onboarded and new business projects underway sets you up for success!

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VIDEO TUTORIALS

 

Acuity - Using Acuity to Schedule Meetings

Clients can quickly view your real-time availability and self-book their own appointments—and even pay online, reschedule with a click, and eliminate 100% of the drudgery. This training video shows how to set up your business online. 

Loom - How to Make a YouTube Video with Loom

A step-by-step tutorial on using Loom, a free and easy-to-use screen recorder. Loom allows you to easily create videos with 3 options, screen + camera, screen only, or camera only.

PowerPoint - How to Create a Circle Shaped Headshot

How to crop or put in an image in the shape of a circle using PowerPoint.

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©2019 by 
Mrs. Owen of MOJO Talent

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